This past weekend we learned about Soulja Boy’s brand called, Blvd Supply. If you follow streetwear you know “Blvd” was/is still highly used by Primitive and “Supply” helps complete Diamond Supply’s trademarked name. We’re not sure how P-Rod or Nick feels about all this but as long time followers and fans of this industry, we felt compelled to speak our minds. There are too many similarities with BLVD Supply’s shirt designs versus the designs done by other brands in the past. Don’t be mistaken. We’re not trying to knock the hustle. The product will probably sell or end up at Ross one day. The point were trying to get across is that originality and creativity is still a pre-requisite when building a dope and respectable brand. We’ve provided some visuals for you to compare. Be sure to do your homework on some of these brands before you spend your hard earned money. Being called out on your wardrobe isn’t a good look. Just looking out!